Matt+Lieberman+RP+Post+1

Presentation of Research Findings: The type of paper I am leaning towards writing is Type 3: Informative. The reason I want to write this type of paper is because I feel that out of all of the options I feel that I can write this one the most effectively. This type of paper will allow me to greatly enhance my knowledge on the subject and indulge in the facts and information that I find. I feel that I will be able to utilize all of the information that I find and collectively use all of it in order to synthesize my paper. Writing this type of paper will enable me to learn as well and express all of the knowledge on the topic. The important functions that this approach serves is that it truly allows me to hone in on the topic and further my understanding. It will also teach me how to effectively use various sources in order to create a formal paper.

The Pursuit of New Knowledge: How important is marketing to businesses? Is ADHD over diagnosed in children in order to make a high profit off medication? Is religion just a ploy to make money?
 * How has the use of social media affected the role of marketing?**

Background & Early Knowledge: Without any research I do not know very much about this topic but throughout the project I am looking to extensively further it. As of now I know that with the recent creation of various sources of social media a secondary feature is marketing for business. Since nearly all of these social media sites are free they are able to make a profit by having businesses advertise on their sites. This may render very useful for businesses because it allows them to target a specific group of people and allows them to reach their target audience. Social media is also useful in spreading word about various businesses and promoting them. Many companies use specialized platforms and tools specifically designed for advertising on social media websites.

The Rationale: I chose this question because I have noticed that marketing on social media is occurring more and more frequently and it has caught my eye. I am intrigued by the topic and desire to learn more about it. I have noticed that advertisements on social media sites are specific items that I am interested in and seem to be geared toward me. This makes me wonder how these companies have this specific information on me and how little privacy do I actually have. I am able to see this topic pan out in various ways. It will show me the various uses of marketing and how crucial they are for business. It will also show me the tricks used by these companies in order to try to trick the public into buying their products. This is the primary reason why I want to pursue this topic. I want to be educated on the tricks used to influence me so I can learn how to avoid them and not be suckered into wasting my money and buying the product.